Last-mile — lead time & freight cost, optimized together
The Problem
1.2M daily deliveries had to satisfy lead time *and* freight cost simultaneously, but operations ran on spreadsheets + intuition with only retrospective analysis. "How much does adding a hub reduce lead time in region X?" was unanswerable in advance.
XimTier Approach
Orders, inventory, fleet positions, and traffic data are unified. Provide a lead-time target and Reverse What-If reverse-solves the optimal mix of hub additions, route reassignments, and fleet expansion — including the freight cost for each option, so the decision is one step.
Outcomes
Average lead time −1.4 hours
Freight cost −9.2%
Stock-out and overstock both fall (dual KPI satisfied)
Hub decision time 6 weeks → 4 days